If you’ve ever used direct mail, you know it’s mostly a numbers game. Even when you get the perfect list and the perfect message, a lot of your recipients are STILL going to throw your message away without even looking at it.
What if you could significantly improve your open rate? Even if it costs significantly more to get noticed by your recipient, is it ever worth the cost?
In this video, I’ll show you a few creative ways to basically FORCE your recipients to open up your mail and see your message (because they’d be crazy not to take a closer look at these kinds of mail pieces).
Websites mentioned in this video (not affiliate links):